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Layout Index: Brochure, Web Design, Poster, Flyer, Advertising, Page Layout, Newsletter, Stationery Index

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Title: Layout Index: Brochure, Web Design, Poster, Flyer, Advertising, Page Layout, Newsletter, Stationery Index
by Jim Krause
ISBN: 1-58180-146-7
Publisher: North Light Books
Pub. Date: January, 2003
Format: Paperback
Volumes: 1
List Price(USD): $22.99
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Average Customer Rating: 3.61 (18 reviews)

Customer Reviews

Rating: 5
Summary: More of a great thing
Comment: I wrote a positive review of J. Krause's first book, the Idea Index, and have to remark on this one as well. Filled with lots and lots of images and very little commentary, these books are a bit hard to explain to non-designers, but they make perfect sense to people in the creative visual arts. I constantly use the first book, Idea Index, to help me get ideas flowing for logos and images. The new book, Layout Index, is packed(!) with full-color idea-starters for all kinds of print and web media. There is hardly a spread in this very fat little book that does not capture and hold my interest for one reason or another; hardly a page that does not offer serious fuel for creativity, no matter what the project. As the author says in his intro, these are NOT answer books, they are "WHAT IF" books. They get your mind cranking on all kinds of possibilities very quickly. I have shelves full of design books, but I keep these two on my desk, within reach at all times. A superb duo!

Rating: 5
Summary: Flint for the brain..
Comment: When you need that creative spark, this book is enough to get those synapses firing. Good design is good design... whether you are trying to come up with a good layout for a small black and white ad in the paper or an annual report, the hundreds of designs break the rectangular barriers in your head and get you thinking in different design modes.

The Web design section is a little dated in that the designs were limited by the technology available at the time the screenshots were made, but a Web designer today can borrow the clever designs for the newsletters and brochures and transfer those ideas to the Web.

No designer should be without this on their reference shelf.

Rating: 1
Summary: Horrendous!
Comment: I have been slowly building my Design Library, and this book made me laugh right out loud! Just by looking at the sample page excerpts offered, one can tell that this book is a total waste of money to anyone with a fine arts-based design degree. But, if you do not have any idea about design, and enjoy cookie-cutter, bland, out-dated design, or if you don't need much to inspire you, then this book would probably be just fine for your library.

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