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Title: Pricing Photography: The Complete Guide to Assignment & Stock Prices by Michal Heron, David MacTavish ISBN: 1-58115-207-8 Publisher: Allworth Press Pub. Date: January, 2002 Format: Paperback Volumes: 1 List Price(USD): $24.95 |
Average Customer Rating: 4.5 (6 reviews)
Rating: 5
Summary: an invaluable guide for photographers
Comment: An invaluable guide for photographers providing information on pricing, negotiation and business behavior with clients, A very good book
Rating: 5
Summary: An essential book for pro and would-be pro photographers
Comment: I'm called a veteran photographer these days, but I learned a lot from the newest edition of this book. It's easy to forget expenses when estimating or billing, and the book shows you how to avoid such pitfalls. There are many new stock uses relating to the web etc. and I now have a basis for pricing such uses. If you are starting out, read the book carefully, it's as good an introduction to the business end of photography -- that is of course about making money -- as you will get. If you know a photo student, give it to him or her as a graduation present. Highly reccommended.
Rating: 5
Summary: Gold mine of information
Comment: I'm a professional photographer so I have experience in pricing, but until I read this book I didn't realize how much more there was to learn. I have picked up a lot of subtleties in negotiating techniques which has given me increased confidence in dealing with clients. Another plus for me was the language rights section. By using the careful, precise language when writing an invoice I am now avoiding some pitfalls in the permissions I grant to clients. The pricing charts are a great reference so I can see where my rates fall in comparison to the national average. Sometimes I even show the price charts to my clients so they can see what a good deal I'm giving them! The book is a gold mine of information -- all spelled out in photographer-friendly language.
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Title: Business and Legal Forms for Photographers by Tad Crawford ISBN: 158115206X Publisher: Allworth Press Pub. Date: January, 2002 List Price(USD): $29.95 |
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Title: 2004 Photographer's Market (Photographer's Market, 2004) by Donna Poehner, Erin Nevius ISBN: 1582971862 Publisher: Writers Digest Books Pub. Date: August, 2003 List Price(USD): $24.99 |
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Title: The Photographer's Guide to Marketing and Self-Promotion by Maria Piscopo ISBN: 1581150962 Publisher: Allworth Press Pub. Date: July, 2001 List Price(USD): $19.95 |
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Title: Legal Handbook for Photographers: The Rights and Liabilities of Making Images by Bert P. Krages ISBN: 158428059X Publisher: Amherst Media Pub. Date: September, 2001 List Price(USD): $19.95 |
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Title: Asmp Professional Business Practices in Photography by American Society of Media Photographers ISBN: 1581151977 Publisher: Allworth Press Pub. Date: December, 2001 List Price(USD): $29.95 |
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