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Title: Minding the Store: A Memoir by Stanley Marcus ISBN: 1-57441-139-X Publisher: University of North Texas Press Pub. Date: August, 2001 Format: Paperback Volumes: 1 List Price(USD): $19.95 |
Average Customer Rating: 5 (2 reviews)
Rating: 5
Summary: Classic on fine art of specialty retailing
Comment: I've read two books by S. Marcus - "Quest for the Best" and "Minding the Store". Both are fascinating.
Without any doubt, Stanley Marcus is the most talented American retailer of the 20th century. You will find out from this lively narrative what made him the best - impeccable taste, discriminate merchandising, extensive knowledge of manufacturing, business vision, professional honesty and breadth of intellectual interests. If you aspire to be a specialty retailer, drop 99% of the books about selling, they will not show you a worthy real-life example of how to run a store that customers can not resist to visit. Marcus does not hold back any secrets how he did it.
Read, laugh and get inspired.
Rating: 5
Summary: This is a book ALL retail sales employees should read.
Comment: A friendly and enjoyable tale of success in the retail business and how success was accomplished. Stanley Marcus recounts the growth of his family business and the stories of customer demands and customer service that created a hugely profitable and customer orientated retail empire.
While customer service is the primary focus of the book, creating innovative and exclusive items for the very wealthy provides a glimpse into how the rich find ways to dispose of their money. Marcus was a master of imaginative packages.
I bought 4 copies of the original edition and gave them away to people in sales. There is no better book for a young, or old, sales person to read.
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Title: Quest for the Best by Stanley Marcus ISBN: 1574411373 Publisher: University of North Texas Press Pub. Date: August, 2001 List Price(USD): $14.95 |
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Title: The Nordstrom Way : The Inside Story of America's #1 Customer Service Company by Robert Spector, Patrick D. McCarthy ISBN: 0471161608 Publisher: John Wiley & Sons Pub. Date: September, 1996 List Price(USD): $17.95 |
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Title: Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astound.... by Jack Mitchell ISBN: 1401300340 Publisher: Hyperion Press Pub. Date: 11 June, 2003 List Price(USD): $19.95 |
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Title: Why We Buy: The Science Of Shopping by Paco Underhill ISBN: 0684849143 Publisher: Simon & Schuster Pub. Date: 02 June, 2000 List Price(USD): $15.00 |
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Title: The Rise and Fall of the House of Barneys: A Family Tale of Chutzpah, Glory, and Greed by Joshua Levine, Josh Levine ISBN: 0688155022 Publisher: William Morrow Pub. Date: April, 1999 List Price(USD): $25.00 |
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