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Retail Success!

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Title: Retail Success!
by George Whalin
ISBN: 0-9706435-0-0
Publisher: Willoughby Press
Pub. Date: April, 2001
Format: Hardcover
Volumes: 1
List Price(USD): $25.00
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Average Customer Rating: 4.43 (7 reviews)

Customer Reviews

Rating: 5
Summary: Should have read this a long time ago!
Comment: This was great. Good advice. Sensible. Logical. Would have avoided so many costly mistakes if I'd had this book when I first got into retail.

Rating: 5
Summary: Attended Mr. Whalin's seminar and then reread his book!
Comment: I read this book when it first came out and really got a lot of ideas from it. Every now and again, I would go back and look something up or reread a chapter. Last week, after attending a seminar given by Mr. Whalin, I decided to read the whole book again. I can't say enough--I keep finding more good stuff that inspires me. And if you ever get a chance to go to one of the author's seminars, do it!

Rating: 5
Summary: I bought this book for all my managers
Comment: After reading this book, I bought a copy for all my managers. We discuss various points in our monthly meetings. As an example, there's Chapter 13: Great Store Managers Make Great Stores. It tells what the best managers do and how they manage their stores. We use it as a guide for improvement and self evaluation.

Many of my managers also use the book to help with their sales associates. There are several chapters on sales, salesmanship, and even selling from a customers point of view. The fact that this book isn't as "technical" as other retail business books I've read is a great plus. I think it's the reason my managers have been so willing to embrace the concepts and pass them along to their employees.

I highly recommend this book.

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