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Title: Marketing Strategies for Home Care Agencies, Hospice Providers or Sitter and Elder Care Agencies by Gwen M. Walker ISBN: 0-9672052-1-2 Publisher: Montgomery Publisher Pub. Date: 10 May, 2000 Format: Paperback List Price(USD): $19.95 |
Average Customer Rating: 1.6 (5 reviews)
Rating: 1
Summary: Don't waste your money
Comment: It is very clear that the author has no degree in marketing. This could have been titled "Marketing Strategies for your Newspaper Route" and geared toward 10 year old entrepeneurs. The author advises against double sided brochures (too complicated for her). Any marketing knowledge that you currently have is certain to be more than what this book offers.
Rating: 1
Summary: Don't Bother to Buy This Book
Comment: It is obvious that the author has no background or degree in marketing. You may learn that you need to smile when you greet a new client. Marketing tips: put flyers on windshields or double-sided brochures are not advisable (they are too complicated for the author). This is a great book for any 12 year old entrepeneur.
Rating: 1
Summary: Don't Waste Your Money
Comment: Any marketing knowledge that you currently have is probably 5 times more than what this book has to offer. This book should have been titled "Marketing Your Newspaper Route" and geared towards 10 year olds. I want my money back.
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