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1993 Ama Winter Educators' Conference "Marketing Theory and Applications": Marketing Theory and Applications

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Title: 1993 Ama Winter Educators' Conference "Marketing Theory and Applications": Marketing Theory and Applications
by Ama Winter Educators' Conference, Bernard Jaworski, Rajan Varadarajan, American Marketing Association
ISBN: 0-87757-235-6
Publisher: Amer Marketing Assn
Pub. Date: April, 1993
Format: Paperback
List Price(USD): $50.00

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