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Get Out the Vote: How to Increase Voter Turnout

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Title: Get Out the Vote: How to Increase Voter Turnout
by Donald P. Green, Alan S. Gerber
ISBN: 0-8157-3269-4
Publisher: Brookings Institution Press
Pub. Date: 01 March, 2004
Format: Paperback
Volumes: 1
List Price(USD): $14.95
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Average Customer Rating: 5 (2 reviews)

Customer Reviews

Rating: 5
Summary: For anyone striving to mobilize voters
Comment: Also available in a hardcover edition, Get Out The Vote!: How To Increase Voter Turnout is a no-nonsense guide for anyone striving to mobilize voters. Written by two professors of political science and experts on political campaigns, elections, and research methodology, Get Out The Vote! covers such motivating means as door-to-door canvassing, leaflets, direct mail, phone banks, electronic mail, and more. Written to be as useful for non-specialist general readers striving to motivate a grass-roots political campaign as well as a seminal instruction guide to political experts planning to win a large-scale race, Get Out The Vote! offers a wealth of solid, easy-to-understand wisdom straight from the horse's mouth.

Rating: 5
Summary: The first real measurement of what works in GOTV
Comment: Donald Green and Alan Gerber have done something that political professionals have failed to do. They have actually measured what works and does not work in GOTV. The results are sobering, enlightening and, above all, invaluable to any campaign manager who wants to get the most from his campaign dollars.

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