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Market Segmentation : How to do it, how to profit from it

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Title: Market Segmentation : How to do it, how to profit from it
by Malcolm McDonald, Ian Dunbar
ISBN: 0-7506-5981-5
Publisher: Butterworth-Heinemann
Pub. Date: 23 June, 2004
Format: Paperback
Volumes: 1
List Price(USD): $29.95

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