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Title: Mining the Web: Transforming Customer Data by Gordon S. Linoff, Michael J. A. Berry, Michael J. A. Berry ISBN: 0-471-41609-6 Publisher: Wiley Pub. Date: 15 February, 2002 Format: Paperback Volumes: 1 List Price(USD): $45.00 |
Average Customer Rating: 5 (3 reviews)
Rating: 5
Summary: Mining the Web
Comment: I found this book to be most helpful and thorough, I was immediately inspired to practice these useful tips and easy to intuit instructions.
I continue to use it for reference as a resource manual. I highly encourage anyone just getting interested in the concept of data mining, anyone in sales, marketing, public relations, and analytics to start with this book first. After reading this book you will have a strong foundation into data mining applications and a vivid sense of direction on how to make it work for you personally!!!!
Rating: 5
Summary: Cutting Through the Hype
Comment: We're just starting to look at mining the clickstream, and this is the first book I've found that cuts through the hype and really comes clean on what works and doesn't work. Good, solid techincal information, but better is their coverage of business issues. I love all of the detailed cases. Great job!
Rating: 5
Summary: Another winner from a great team
Comment: I own Berry and Linoff's first two books on data mining (Data Mining Techniques and Mastering Data Mining); they're the best, and this book lives up to their standards. All three are great for not just teaching the technical stuff, but how and when to apply it to solve problems I really face at my company.
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Title: Clickstream Data Warehousing by Mark Sweiger, Mark R. Madsen, Jimmy Langston, Howard Lombard ISBN: 0471083771 Publisher: Wiley Pub. Date: 04 January, 2002 List Price(USD): $55.00 |
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Title: Mastering Data Mining: The Art and Science of Customer Relationship Management by Michael J. A. Berry, Gordon S. Linoff ISBN: 0471331236 Publisher: Wiley Pub. Date: 17 December, 1999 List Price(USD): $65.00 |
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Title: Mining the Web: Analysis of Hypertext and Semi Structured Data by Soumen Chakrabarti ISBN: 1558607544 Publisher: Morgan Kaufmann Publishers Pub. Date: 15 August, 2002 List Price(USD): $54.95 |
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Title: Web Metrics: Proven Methods for Measuring Web Site Success by Jim Sterne, Jim Sterne ISBN: 0471220728 Publisher: Wiley Pub. Date: 15 June, 2002 List Price(USD): $30.00 |
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Title: Business Modeling and Data Mining by Dorian Pyle ISBN: 155860653X Publisher: Morgan Kaufmann Publishers Pub. Date: April, 2003 List Price(USD): $59.95 |
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