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Title: New Business Ventures And The Entrepreneur by Howard H Stevenson, Michael Roberts, Harold Irving Grousbeck ISBN: 0-256-20477-2 Publisher: McGraw-Hill/Irwin Pub. Date: 29 September, 1998 Format: Hardcover Volumes: 1 List Price(USD): $129.25

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Average Customer Rating: 5 (1 review)

Rating: 5
Summary: Excellent practical cases from real life!
Comment: I require this text in my graduate New Venture course at Western Michigan University. The real life cases and fundamental concepts covered provide a great foundation for New Venture teaching. I also require my start-up consulting clients to read Chpt 1,2 & 3 along with the case study "R&R". Good way to find out if they have what it takes. I first used and enjoyed this book from the other side of the class during my MBA studies at the GSB - University of Chicago.

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