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Title: Management of a Sales Force (The Irwin Series in Marketing) by William J. Stanton, Richard H. Buskirk, Rosanna L. Spiro ISBN: 0-256-13818-4 Publisher: McGraw-Hill/Irwin Pub. Date: January, 1995 Format: Hardcover Volumes: 1 List Price(USD): $75.31 |
Average Customer Rating: 4 (2 reviews)
Rating: 4
Summary: General sales management book
Comment: The book gives a general but thorough overview over the topics sales managers face in everyday situation. It is easy to read and good to understand.
Rating: 4
Summary: Great handbook for any sales management professional!
Comment: Having used this text in the classroom several years, I feel that I really know this book. It is a great reference for your professional marketing library.
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Title: Contemporary Advertising with PowerWeb and CD-ROM by William F. Arens ISBN: 0072500417 Publisher: McGraw-Hill/Irwin Pub. Date: 13 August, 2001 List Price(USD): $133.25 |
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Title: Sales Management: Analysis and Decision Making by Thomas N. Ingram, Raymond W. Laforge, Ramon A. Avila, Charles H., Jr Schwepker, Michael R. Williams ISBN: 0324191081 Publisher: South-Western College Pub Pub. Date: January, 2004 List Price(USD): $85.95 |
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Title: New Products Management by C. Merle Crawford, C. Anthony Di Benedetto ISBN: 0072471638 Publisher: McGraw-Hill/Irwin Pub. Date: 26 June, 2002 List Price(USD): $126.40 |
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Title: Marketing Channels: A Management View by Bert Rosenbloom ISBN: 0324186932 Publisher: South-Western College Pub Pub. Date: August, 2003 List Price(USD): $125.95 |
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Title: Sales Force Management by Gilbert A Churchill ISBN: 0072386584 Publisher: McGraw-Hill/Irwin Pub. Date: October, 1999 List Price(USD): $117.90 |
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