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Marketing Management: Knowledge and Skills

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Title: Marketing Management: Knowledge and Skills
by J. Paul Peter, Jr, James H Donnelly, J. Paul Peter, Jr, James Donnelly
ISBN: 0-07-255217-4
Publisher: McGraw-Hill/Irwin
Pub. Date: 25 March, 2003
Format: Hardcover
Volumes: 1
List Price(USD): $112.81
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